Tag Search: customer relationship management

Marketing automation: Is it worth it for SMBs?

Posted on Friday June 24, 2022  |  marketing, customer relationship management, automation, marketing automation, contact history, content distribution, follow up, lead assignment

Traditional marketing strategies involve manually segmenting lists, sending emails, and tracking leads. However, these processes can be time-consuming, costly, and error-prone. Marketing automation fixes these issues, helping small- and medium-sized businesses (SMBs) acquire more leads and increase their revenue. Read on to find out the game-changing benefits of marketing automation solutions.

 

Drive more leads with SMB marketing automation

Posted on Wednesday April 07, 2021  |  marketing, customer relationship management, automation, marketing automation

More and more small- to mid-sized businesses (SMBs) today are embracing automation solutions to help grow their business. Marketing automation, in particular, provides the tools necessary to execute, manage, and streamline marketing tasks that help capture leads and nurture them into sales-ready prospects. Here’s why your SMB shouldn’t pass up the powerful opportunities you get with marketing automation.

 

Reasons why a CRM is good for your business

Posted on Wednesday November 18, 2020  |  crm, customer relationship management, crm system

Business success comes down to whether profitability can be sustained, which is why building and maintaining relationships with your customers is crucial. To help with this, business owners are implementing customer relationship management (CRM) systems.

 

How CRM boosts business revenue

Posted on Tuesday November 12, 2019  |  business value, crm, customer relationship management, sales report

There are several factors that contribute to a business's success, such as a good location, quality products and services, and a well-planned marketing strategy. But one important component that every company should have is a reliable customer relationship management (CRM) system. As a business owner, you know that a solid base of loyal customers is the source of your revenue, and the relationship you build with that base will determine how far your business can go.

 

How to make the most out of your CRM

Posted on Friday January 25, 2019  |  purchasing history, integration, customer relationship management, crm, business value, best practices, analytics

Building rapport with customers has never been easier with customer relationship management (CRM) software. You can keep track of contact information, buying preferences, and sales patterns. It's a must-have for all sales and marketing teams. If you want to know how to make the most out of your CRM, follow these tips.

 

Why CRM is important to your business

Posted on Monday October 22, 2018  |  sales pipeline, marketing, customer service, customer relationship management, crm software, contact management, business intelligence

Investing in customer relationship management (CRM) software is absolutely essential for small- and medium-sized businesses that want to up their sales performance. It helps sales departments understand their clients, tailor their marketing efforts, and more. If your business isn't using CRM yet, here are five reasons why you should.

 

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